The local newspaper Le Nouvelliste dedicates a whole page to the company RedElec Technology SA for its innovation to revolutionize the dyeing of the famous pants. Meeting with Dr. David Crettenand, director of the company.
Le Nouvelliste met Dr. David Crettenand for an interview about his discoveries in the field of electrochemistry. His research could revolutionize the denim industry, through the development of a new economical, ecological and safe dyeing process.
The current President of the Swiss Confederation, Pascal Couchepin, also honored RedElec with his presence.
Article in French: "Un jean électrique" [Pierre Mayoraz, Le Nouvelliste, édition du 1er avril 2008]